Backlink analysis tools help you analyze your competitor’s link profile, spot new link-building opportunities, and monitor your own backlink health.
Many of these tools offer a free data allowance, so you can check out the high-level stuff without having to pay anything. However, some of them ask for a subscription for their more detailed features.
Google Ads integration
Google Ads integration helps you optimize your campaigns and track ROI on a granular level. It also lets you directly attribute offline sales to a specific ad, ad group or Google Ads campaign.
When you turn on the Google Ads integration in Optimizely, you’ll be able to serve multiple variations of landing pages and test how different designs and messages impact your conversion rates. This way, you can ensure you’re delivering the best experience to your customers and increasing revenue over time.
For example, if you want to promote your cat clinic through Google Ads, you can use this integration to track the performance of your ad campaign and improve your customer experience. The integration will allow you to see which keywords and ads are driving the most traffic, so you can optimize your bids and budgets to get the best ROI.
Similarly, you can integrate Google Analytics with your web analytics platform to track the impact of your ads on your website. This allows you to monitor page popularity, keywords that drive the most traffic, and more.
The Google Ads integration in Voluum enables you to automatically push conversions from your Voluum web app to your Google Ads account. You can choose to import conversions in either direction: from Google Ads to Voluum or from Voluum to Google Ads.
SEO website XML sitemap tools
XML sitemap tools are a great way to help search engines find and index your website pages. These are files that list your website’s URLs and provide other information, such as when they were last updated.
Unlike HTML sitemaps, which are designed for human users to navigate a website, XML sitemaps are specifically created to help search engines crawl and index your pages and pop over to this website https://www.groupbuyseotools.org/. They are also able to give search engine spiders more detailed information about each page, which can help them understand the content of your site better and rank it higher.
While XML sitemaps don’t guarantee that all of your pages will be crawled, they can significantly increase the number of your pages that are indexed by search engines. They are especially helpful for sites with thousands of pages, deep websites architecture, or content that changes frequently.
To create an XML sitemap for your website, you can use the WordPress SEO plugin Yoast SEO or a variety of webmaster tools. You can also create a sitemap manually, but you should do so only once a year to ensure that search engines can properly find and index your pages.
SEO website Baidu integrations
If you’re looking for ways to optimize your website for the Chinese market, there are a few different strategies that you can use. These include optimizing your content for Simplified Chinese characters, using Baidu Tongji (Baidu Analytics) to monitor and report traffic data, as well as integrating content into the Baidu news snippet.
You can also install a plugin that automatically pushes URLs to Baidu via their webmaster tools. This will ensure that your pages are indexed more quickly and helps with your ranking.
Generally speaking, a good SEO strategy for your website will help you rank on the first page of SERPs. This means that your website will be visible to Chinese people who search for it.
However, if you want to optimise your website for the Chinese market, you’ll need to focus on your content and the way it’s presented. This includes the language, title tags, and links.
Another key thing to consider is your site’s information architecture. This is important for crawlability and user experience. For instance, a page that is closer to the homepage will receive more attention from Baidu than a page that takes more clicks to reach.
Similarly, Baidu prefers HTML over Javascript when it comes to crawling. This means that you should use more HTML than JS on your pages. This is especially true if you’re trying to get your Chinese content ranked on Baidu.